In a world dominated by fast fashion and disposable footwear, a quiet revival has been taking place in Britain. It is a revival built on craftsmanship, provenance, and the enduring value of well made shoes. At the centre of this movement is A Fine Pair of Shoes (AFPOS), a Warwickshire based retailer dedicated to curating the world's finest heritage footwear.
Founded in 2006 and still family run today, AFPOS has become one of the UK's most trusted destinations for Goodyear welted shoes, hand stitched moccasins, premium leather boots, and luxury shoe care. With more than 5,000 verified customer reviews and a purpose built, solar powered warehouse, AFPOS blends traditional values with modern sustainability. This combination is increasingly rare in the footwear industry.
About AFPOS
A Fine Pair of Shoes began with a simple idea. Quality footwear should be accessible, properly explained, and sold by people who genuinely understand how good shoes are made. Over the years, AFPOS has grown into one of Britain's leading heritage footwear specialists, known for expertise, honesty, and a carefully curated selection of brands that prioritise craftsmanship over mass production.
Twenty years in this trade has shown us exactly where that revival is happening. AFPOS continues to grow year on year, driven by demand for shoes built to be resoled rather than replaced. Brands like Berwick 1707 and Astorflex are proving their credentials with customers who want that, and our Saphir Médaille d'Or sales reflect the same trend, the shoe care house that professionals and collectors trust above anything else on the market.
Our mission is to help customers buy better, wear longer, and appreciate the craft behind every pair.
Our Brands and Why We Choose Them
Every brand we carry is selected for its commitment to traditional shoemaking, ethical production, and long term wearability.
Berwick 1707
Spanish made Goodyear welted excellence. https://afinepairofshoes.co.uk/collections/berwick-1707 A heritage maker known for quality and value.
Saphir
France's finest shoe care house, trusted by professionals worldwide. https://afinepairofshoes.co.uk/collections/saphir AFPOS is the largest UK supplier of Saphir Médaille d'Or.
Astorflex
Italian eco tanned comfort with a focus on natural materials. https://afinepairofshoes.co.uk/collections/astorflex Sustainably produced footwear with exceptional comfort.
Paraboot
French hand stitched durability and iconic rubber soles. https://afinepairofshoes.co.uk/collections/paraboot A legendary brand with unmistakable style.
Tricker's
Northampton's oldest shoemaker with unmatched British heritage. https://afinepairofshoes.co.uk/collections/trickers A cornerstone of English shoemaking tradition.
Sebago
American moccasin heritage and classic deck shoes. https://afinepairofshoes.co.uk/collections/sebago Timeless designs built for everyday wear.
Goral
Sheffield made craftsmanship with a focus on repairability. https://afinepairofshoes.co.uk/collections/goral Handmade footwear built to last.
Pantherella
Leicester's finest hosiery and world class sock making. https://afinepairofshoes.co.uk/collections/pantherella Premium socks crafted in England since 1937.
Each brand has a story worth telling, and AFPOS takes pride in being one of the few retailers who still tell it.
Why Heritage Footwear Matters
Modern consumers are rediscovering the value of shoes built with:
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Goodyear welt construction
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Full grain leather uppers
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Hand stitched detailing
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Repairable soles
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Responsible tanning methods
These are not just shoes. They are investments. They age beautifully, can be resoled repeatedly, and often last decades.
Heritage footwear also supports traditional crafts, local workshops, and sustainable production methods. In a world of mass produced synthetics, that matters more than ever.
Craftsmanship and Construction
AFPOS is committed to educating customers about how quality footwear is made. Our guides explain the details that matter:
English Shoe Sizing Master Guide
https://afinepairofshoes.co.uk/blogs/guides/english-shoe-sizing A detailed guide to understanding English shoe sizing.
Berwick 1707 vs Loake 1880 Comparison
https://afinepairofshoes.co.uk/blogs/guides/berwick-1707-vs-loake-1880 A clear comparison of two iconic heritage shoemakers.
How Goodyear Welt Construction Works
https://afinepairofshoes.co.uk/blogs/guides/goodyear-welt-construction An easy to follow explanation of Goodyear welt construction.
Premium Shoe Care
AFPOS is also the largest supplier of Saphir Medaille d’Or in the UK, offering the world’s finest creams, polishes, and leather care products. Saphir’s formulations are trusted by shoemakers and enthusiasts worldwide, and they align perfectly with our commitment to long lasting, repairable footwear. https://afinepairofshoes.co.uk/collections/saphir
These resources are designed to be clear, factual, and genuinely helpful.
Our Warwickshire Home
AFPOS operates from a purpose built, solar powered warehouse in Warwickshire. This facility was designed to minimise environmental impact while improving efficiency and customer service.
Visit our showroom: https://afinepairofshoes.co.uk/pages/visit-us
Explore all collections: https://afinepairofshoes.co.uk/collections/all
Sustainability at AFPOS
Sustainability is woven into every part of our business:
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Solar powered operations
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Recyclable packaging
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Partnerships with eco conscious brands
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Promotion of repairable footwear
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Long lasting products that reduce waste
Learn more: https://afinepairofshoes.co.uk/pages/sustainability
Heritage footwear is inherently sustainable because it is built to be repaired, not replaced.
Customer Trust and Service
AFPOS has earned more than 5,000 verified reviews from customers across Britain and beyond. We focus on honest advice, accurate sizing guidance, and fast, reliable delivery.
Our customer service team is based in Warwickshire and available by phone, email, and WhatsApp.
Looking Ahead
As interest in quality footwear continues to grow, AFPOS remains committed to championing the makers who keep traditional shoemaking alive. Our goal is simple.
To help people buy better, wear longer, and appreciate the craft behind every pair.
Whether you are discovering heritage footwear for the first time or expanding a well loved collection, AFPOS is here to guide you.